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Downloadable content is great for companies to promote their brand and increase website traffic a valuable way. If done correctly, high-value downloadable content can also be a reliable and passive source of income. Learn how to develop a downloadable content strategy to enhance your bottom line.
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April 24 | 5 min read
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The Power of Integrated Marketing: Your Guide to Simplifying Successful Marketing Campaigns
As you know, content marketing is probably one of the best ways to promote your business and increase traffic to your website. However, while most content is online, you can also create downloadable content, such as ebooks.
Downloadable content is a little different than other types of content marketing because it's typically more valuable and requires more investment from the user. While everyone can read a blog post, only proactive customers or prospects will want to download the more comprehensive content.
If done correctly, a downloadable content strategy can give your business a double boost.
On the one hand, you can increase your website traffic and subscriber list, allowing you to promote new products and services to new visitors. On the other hand, you can sell your content as an additional low-cost revenue stream.
If you’re not sure where to start, let’s dive into how to create downloadable content and learn how your brand can develop an effective strategy.
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发表于 2023-10-26 15:27:23